Communications Manager – APAC Reality Labs

About the role

Meta’s Reality Labs is looking for a Communications Manager to lead external communications across the Asia‑Pacific region. You will shape how media, industry partners and the public understand Meta’s AR/VR hardware, software and platform story, driving narratives that accelerate adoption of immersive technologies.

Key responsibilities

• Develop and execute regional external communications strategies for AR glasses, VR headsets and spatial computing platforms across APAC markets.
• Build and manage relationships with technology, consumer electronics and lifestyle media to secure accurate and compelling coverage.
• Craft messaging frameworks, press materials and executive briefing documents that translate complex AR/VR technology into accessible narratives.
• Partner with global Reality Labs communications teams to localise product launch strategies while maintaining brand consistency.
• Serve as the regional subject‑matter expert on AR/VR communications, advising product, policy and marketing teams.
• Lead issues‑management and rapid‑response communications, coordinating with legal, policy and global communications stakeholders.
• Identify proactive storytelling opportunities, including thought‑leadership pieces, product demos and media events.
• Establish and track communications metrics to evaluate campaign effectiveness.

Required profile

• 8+ years of experience in external communications, public relations or corporate communications within technology, consumer electronics or media.
• Proven track record developing and executing communications strategies across multiple APAC markets.
• Experience leading communications for hardware or consumer‑technology product launches.
• Strong ability to manage complex, cross‑functional communications programmes.

Required skills