Enterprise Business Development Director - Loyalty

About the role

A client of ours offers an enterprise loyalty and customer engagement platform that lets brands manage rewards, customer data, personalization and marketing automation from one place, with AI-driven analytics and omnichannel engagement. Southeast Asia is a key growth market, and the company is looking for a proven hunter to drive new business across the region. This is a pure new-logo role: no inherited accounts, no renewals, just building pipeline, winning executive sponsorship and closing complex enterprise deals.

Key responsibilities

• Build and execute outbound territory plans to generate pipeline
• Identify and win strategic enterprise accounts across key verticals
• Lead complex sales cycles involving marketing, technology, finance and procurement stakeholders
• Own opportunities from discovery through contract signature
• Present measurable business value and ROI
• Maintain strong pipeline coverage and forecast accuracy
• Partner with leadership to refine market strategy and positioning
• Represent the company at industry events and conferences

Required profile

• 7+ years of enterprise B2B SaaS sales experience
• Experience selling into banking, retail, airlines/travel or fuel and convenience
• Knowledge of loyalty, CDP or martech ecosystems
• Existing C-level relationships within Southeast Asia
• Proven track record of winning net-new logos and strong self-generated pipeline creation
• Experience managing 6-18 month enterprise sales cycles
• Fluent English; regional languages such as Bahasa, Thai, Vietnamese, Tagalog or Mandarin are an advantage
• Singapore-based or eligible for a Singapore work pass

Required skills

• Disciplined forecasting and sales methodology
• Ability to engage senior executives and buying committees
• Ideal backgrounds: enterprise SaaS, loyalty, martech, customer engagement, CRM, CDP, digital commerce or marketing technology sales

What we offer

• Full responsibility for a high-potential territory and significant revenue opportunity
• Support from a global organization with the agility of a growth business
• Modern technology environment and access to global delivery and presales support
• Autonomy to shape territory strategy and clear career development opportunities across Asia-Pacific