Global Marketing Director – FMCG

About the role

The Global Marketing Director will report directly to the Global General Manager and lead the international marketing agenda for a well‑established FMCG company. This senior position is responsible for shaping brand growth across multiple continents as the business expands its global footprint.

Key responsibilities

• Develop and execute a global marketing strategy for key international markets.
• Lead brand‑building, positioning and consumer‑engagement initiatives to strengthen the company’s worldwide presence.
• Design go‑to‑market and route‑to‑market strategies in partnership with commercial, distributor and retail stakeholders.
• Manage and develop a geographically dispersed marketing team across functions and markets.
• Serve as a strategic advisor to senior leadership, identifying growth opportunities and shaping the international brand vision.

Required profile

• Minimum 15 years of marketing experience in the FMCG industry.
• Proven senior leadership experience in international brand building and commercial growth.
• Demonstrated success developing and executing marketing strategies across multiple regions, with exposure beyond Asia.
• Strong understanding of route‑to‑market, distributor networks and key retail channels.
• Bachelor’s degree in Marketing or a related field.

Required skills

What we offer

• Direct exposure to the Global GM and senior leadership team.
• Opportunity to shape and build a global consumer brand outside China.
• Leadership responsibility across multiple continents and high‑growth markets.
• Significant strategic influence within a business targeting transformational growth.
• Highly visible role with strong long‑term career development potential.