Marketing Manager – Hospitality
JEN by Shangri-La · Singapour
Job description
About the role
We are seeking a dynamic Marketing Manager to lead brand positioning, guest engagement and commercial initiatives for JEN Singapore Tanglin. You will shape 360° campaigns across digital, social, email, print and more, ensuring every touchpoint reflects our fresh, on‑brand voice.
Key responsibilities
- Design and execute end‑to‑end marketing campaigns across all channels.
- Create compelling content – photography, video, design assets, guest communications and collateral.
- Lead F&B marketing for our dining outlets, including campaign ideation, partnerships, promotions and events.
- Develop festive retail campaigns such as Chinese New Year hampers, Christmas treats and seasonal pop‑ups.
- Drive CSR and sustainability initiatives through purpose‑focused campaigns.
- Maintain and update the hotel website, third‑party listings and ensure fresh digital content.
- Own social media strategy, posting, community engagement and performance tracking.
- Manage media outreach, press releases and influencer relations.
- Respond to online reviews and comments with professionalism.
- Collaborate with internal teams, regional colleagues and external partners on brand‑wide projects.
Required profile
- 5+ years of marketing experience, preferably in hospitality, F&B or lifestyle sectors.
- Strong content creation, campaign planning and digital marketing expertise.
- Excellent social media, public relations and media‑relations capabilities.
- Creative, collaborative, detail‑oriented with a positive, can‑do attitude.
Required skills
What we offer
- Career development opportunities
- Duty meals and flexible benefits
- Complimentary room nights
- Discounted room and dining rates
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Published 1 day ago
Expires 1 month from now
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JEN by Shangri-La
Singapour
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