Regional Commercial Director - Asia Pacific Domestic Markets

About the role

A highly strategic and results-oriented Regional Commercial Director is sought to lead and significantly grow the company's presence across all Asia-Pacific domestic markets (excluding China). The role oversees a network of local distributors and affiliates and drives market leadership through retail excellence, door productivity, network strategy, sell-out performance and client advisor productivity.

Key responsibilities

• Network and door strategy: analyse and recommend optimised local distribution models, including retail expansion, selective door additions, relocations and partner footprint optimisation.
• Retail excellence and door productivity: set high standards of retail execution, maximise sales per square foot/metre and raise visual merchandising and clienteling standards.
• Sell-out performance: shift focus from wholesale sell-in to sell-out accountability, analysing trends, traffic, conversion and stock health in real time.
• P&L responsibility: own country-specific P&L, using KPIs and product mix to improve profitability and meet financial targets.
• Business development: oversee sales and marketing, pricing, forecasting, budgeting and annual and long-term planning.
• Portfolio management: implement product line and mix management in line with Business Unit guidelines while adapting to local markets.
• Negotiations: lead wholesale, retail and e-retail commercial negotiations.
• Team leadership: mentor Area Sales Managers and regional stakeholders, and work with Trade Marketing and the Travel Retail channel.

Required profile

• 10+ years of regional sales experience, preferably in the fragrance industry.
• Strong expertise in business strategy, sales, marketing and market development.
• Hands-on P&L management and proven success with third-party and retail business models.
• Ability to communicate, negotiate and adapt in multicultural environments.
• Fluent English; another Asian language is an advantage.
• Maximum 50% business travel across the Asia-Pacific region.