Regional Visual Merchandising Assistant Manager, Travel Retail APAC

About the role

As part of the VM and Design Team, the Regional Assistant Visual Merchandising Manager supports the APAC markets in executing VM initiatives and conceptualizing engaging SPP, HPP and Mega events. The role translates marketing plans into effective Visual Merchandising execution, overseeing implementation for new store openings, new concepts and eventful animations, while following up on VM and design updates and building strong relationships with local VM teams.

Key responsibilities

• Act as a brand guardian and help orchestrate VM impact across marketing launches and architectural projects
• Collaborate with Central VM, Regional Retail Design and Marketing teams to develop Regional Soft Merchandising Guidelines and guide local teams in adapting them to APAC markets
• Ensure timely implementation and high VM execution standards across all counters, and release planograms and guidelines monthly
• Review and validate opening planograms for new and renovated counters, and adapt Central VM guidelines to regional and channel needs
• Translate central brand guidelines and local briefs into designs for pop-ups and HPP animations, create technical drawings for podiums and tester bars, and liaise with Paris HQ and Trade Marketing
• Forecast novelty and basic POSM requirements, track consumption quarterly, and maintain budget files and the InDior app
• Maintain the Regional POS database, conduct market visits, collect counter pictures and run post-launch reviews
• Support the VM community across markets by sharing best practices and knowledge

Required profile

• Minimum 5 years of experience in Visual Merchandising, preferably in cosmetics or retail
• Strong understanding of local VM market needs
• Budgeting awareness and ability to manage costs
• Proactive, creative and highly attentive to visual detail
• Strong collaboration, communication and problem-solving skills, able to handle multiple priorities in a fast-paced environment

Required skills

• Adobe Creative Suite (Photoshop and Illustrator)
• Microsoft Office
• Ability to read technical drawings
• 3D modeling and rendering software such as SketchUp or 3ds Max