SEA General Manager, Vision Care

About the role

Johnson & Johnson is seeking a Commercial BU Director for its Vision Care business in the Southeast Asia (SEA) cluster of the Asia Pacific region. The role holds end-to-end accountability for business performance, strategic direction and organizational effectiveness across SEA, covering sales, marketing, market access, professional education, clinical support, KOL engagement, competitive dynamics, and team and people management.

Key responsibilities

• Define and own the business strategy, including revenue, market share, gross profit, operating expenses, profitability, cash generation and ROI, and lead annual planning, budgeting and forecasting
• Drive disciplined sales and marketing execution, pricing, promotion, trade investment and demand generation, with clear metrics and operating rhythms
• Build partnerships with customers, eye care professionals, key opinion leaders and channel partners, and deepen customer insights
• Shape portfolio choices and lifecycle priorities for SEA, leading launch readiness, adoption and scale-up of global and regional innovations
• Manage distributors, e-commerce and other strategic partners through joint business plans, performance scorecards and regular reviews
• Partner with Finance, Supply Chain, Customer Service and Commercial Operations on demand planning, inventory health and working capital
• Lead a team of more than 60 employees across SEA and align country, cluster, APAC and global stakeholders across functions
• Ensure compliance with laws, regulations and quality standards, and lead change and transformation across markets

Required profile

• Bachelor's degree; MS/MBA preferred
• Minimum 12 years of business and commercial experience (sales and marketing)
• Preferred: 5 years of business unit management experience
• Proven end-to-end P&L leadership, with experience in high-growth, turnaround and transformation environments
• Experience in global strategic marketing (upstream) roles, Go-to-Market strategy, product launches and strategic partnerships
• Ability to lead in a complex matrix organization and drive change

Required skills

• Strong P&L management capability
• Digital acumen and AI fluency
• Cultural agility and adaptability