This job is no longer available
This job expired on 20/07/2026. It no longer accepts applications.
Senior Brand Director
foodpanda · Singapour
Job description
About the role
Delivery Hero is seeking a Senior Brand Director to own the brand strategy, creative execution and media planning for its three flagship brands – foodpanda, foodora and Yemeksepeti – across 17 markets in Europe, Turkey and APAC. You will be the central driver of brand perception, ensuring each market receives a locally resonant yet globally consistent brand experience.
Key responsibilities
- Define and maintain a unified brand identity for foodpanda, foodora and Yemeksepeti while adapting to local market nuances.
- Develop core value propositions and communication strategies for multiple business verticals such as quick commerce and subscription programmes.
- Own media strategy, planning and buying, optimizing mix and spend to maximise reach, frequency and efficiency.
- Drive key brand KPIs, including Brand Awareness, Top‑of‑Mind recall and Click‑Through‑Rate on marketing assets.
- Lead creative direction, establishing look, feel and tone of voice, and oversee graphic design, videography, motion design and photography production.
- Champion brand research initiatives to monitor health, extract consumer insights and adjust strategies.
- Manage a multi‑disciplinary internal team and coordinate agency partners.
- Oversee budget planning, allocation and performance tracking for all brand and media activities.
Required profile
- Extensive experience in brand management at an international scale.
- Proven ability to lead cross‑functional teams and external agencies.
- Strong track record of delivering measurable brand performance metrics.
- Experience managing sizable budgets and media spend.
Required skills
What we offer
- Opportunity to shape iconic brands across multiple continents.
- Collaborative, fast‑paced environment within a global leader in food delivery.
- Access to a diverse talent pool and cutting‑edge marketing resources.
Questions fréquentes
Why are you reporting this job?
Explore further
Salaries, guides and searches in Singapore.
Salaries by job title
A question about this job?
Ask it here: you will get the full job summary by e-mail, right away.
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
foodpanda
Singapour
Related job offers
-
Technical Marketer & Community Manager – Web3 (Remote)
Kaishi Partners Singapour -
Senior Marketing Manager – Global Campaigns
Elsevier Singapour -
Digital Marketing Manager
Four Star Mattress Singapour -
Business Development & Marketing Executive (Temporary)
MAX OUT MARKETING -
Entry-Level Events & Marketing Associate – No Experience Required
SIMPLE RECRUIT Singapore