Senior Brand Director
foodpanda · Singapour
Job description
About the role
Delivery Hero is seeking a Senior Brand Director to own the brand strategy, creative execution and media planning for its three flagship brands – foodpanda, foodora and Yemeksepeti – across 17 markets in Europe, Turkey and APAC. You will be the central driver of brand perception, ensuring each market receives a locally resonant yet globally consistent brand experience.
Key responsibilities
- Define and maintain a unified brand identity for foodpanda, foodora and Yemeksepeti while adapting to local market nuances.
- Develop core value propositions and communication strategies for multiple business verticals such as quick commerce and subscription programmes.
- Own media strategy, planning and buying, optimizing mix and spend to maximise reach, frequency and efficiency.
- Drive key brand KPIs, including Brand Awareness, Top‑of‑Mind recall and Click‑Through‑Rate on marketing assets.
- Lead creative direction, establishing look, feel and tone of voice, and oversee graphic design, videography, motion design and photography production.
- Champion brand research initiatives to monitor health, extract consumer insights and adjust strategies.
- Manage a multi‑disciplinary internal team and coordinate agency partners.
- Oversee budget planning, allocation and performance tracking for all brand and media activities.
Required profile
- Extensive experience in brand management at an international scale.
- Proven ability to lead cross‑functional teams and external agencies.
- Strong track record of delivering measurable brand performance metrics.
- Experience managing sizable budgets and media spend.
Required skills
What we offer
- Opportunity to shape iconic brands across multiple continents.
- Collaborative, fast‑paced environment within a global leader in food delivery.
- Access to a diverse talent pool and cutting‑edge marketing resources.
Questions fréquentes
Why are you reporting this job?
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
Published 40 minutes ago
Expires 1 month from now
3 views · 0 applications
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
foodpanda
Singapour
Related job offers
-
Marketing Intern – 6-Month Singapore Internship
Fresh Singapour -
Marketing Executive – Luxury Beauty
LUXASIA Singapour -
Senior Manager, Corporate Communications
SEPHORA Singapour -
Head of Communications
Cora Environment Singapour -
Customer Acquisition and Marketing Representative
Polo Marketing Group Singapour