Head of Sales and Services Asia

About the role

A European group that designs and manufactures test interface solutions for the semiconductor industry (probe cards, loadboards and related test hardware, plus engineering and test services) is looking for a Head of Sales and Services Asia. The group serves device makers, OSATs and design houses across consumer, industrial, automotive, aerospace and defence applications, and is preparing its next phase of development with Asia as a central focus. The role is based in Singapore.

Key responsibilities

• Own the sales and services results for Asia and the growth plan behind them.
• Take over and develop the existing customer base and hold the key account relationships in the region.
• Open new accounts across Asian markets, working the test clusters in Korea, Singapore, Malaysia and Taiwan.
• Lead the sales and service professionals across the Asian entities, setting targets, KPIs and account planning discipline.
• Carry projects from request for quotation through purchase order, design and delivery, working with design teams on feasibility, lead time and cost.
• Lead commercial negotiations on price, terms and service levels.
• Provide the Group CEO with a reliable forecast and pipeline view, and report on market and competitor movements.

Required profile

• At least ten years in the semiconductor test environment, with a majority of the career in a commercial role.
• Direct experience of probe cards, loadboards, sockets, test interface hardware or automated test equipment.
• An established customer network in Asia among device makers, OSATs or design houses.
• A record of substantial growth delivered in a territory or account portfolio, with numbers to support it.
• Experience leading sales and service people across more than one country.
• Exposure to a service, repair or aftermarket activity, and comfort running custom projects end to end alongside the commercial relationship.
• Based in Singapore or ready to relocate there, with regular travel across the region.

Required skills

• Strategic selling: building an account plan, mapping a decision-making unit and running a long technical sales cycle.
• Technical credibility: holding a conversation with a test engineering team and working with design centres, service centres and production sites.
• Autonomy: operating from Singapore with a direct line to the Group Managing Director and limited local structure.
• Leadership: bringing discipline and rhythm to a dispersed team without a heavy hierarchy.
• Cultural range: at ease across Asian markets and with a European head office; fluent English, with an additional Asian language relevant to the customer base an advantage.