Industry CTO - Retail & Consumer Goods

About the role

Salesforce is looking for an Industry CTO for Retail & Consumer Goods, based in the ASEAN region. The role shapes Salesforce's industry technology vision and helps customers turn business ambition into measurable outcomes. The successful person builds solutions, demos and prototypes, develops trusted C-level relationships with key customers and champions Salesforce's technology point of view across customers, sales, solution engineering, product management and partners.

Key responsibilities

• Develop and promote Salesforce's technology point of view for the industry through original perspectives, published content and executive presentations.
• Speak at industry events, forums and executive roundtables, turning insights into reusable industry assets and guidance.
• Build and maintain trusted relationships with C-level leaders at key ASEAN customers, advising on investment, enterprise architecture and transformation.
• Partner with sales and solution engineering on major opportunities, business cases and executive engagement.
• Act as the link between ASEAN customers and Product Management, shaping product roadmaps and closing the feedback loop.
• Personally build industry solutions, demos and AI prototypes with technical teams.
• Monitor the competitive landscape and market dynamics to inform positioning and differentiation strategies.

Required profile

• Strong understanding of industry business models, operating processes and regulatory considerations, with experience across diverse ASEAN markets.
• Track record of guiding large-scale industry-themed transformation and of building trusted C-level relationships that influence technology investment decisions.
• Hands-on passion for AI and data platforms, with a founder's mindset and comfort getting deep into architecture, data, integration and implementation details.
• Experience mentoring technical talent and aligning partners and internal teams.
• Even better: Director-level experience or equivalent leadership scope, either in an industry customer organization or as a technology/solutions vendor.

Required skills

• Deep, practical knowledge of Salesforce technology, including designing, configuring and building solutions, demos and prototypes across relevant clouds and industry capabilities.
• Ability to synthesize customer needs into prioritized product recommendations and to assess competitors and architectural trade-offs.