Manager (Communications and Marketing)

About the role

The College is looking for a Manager (Communications and Marketing) to lead its communication platforms, content creation, stakeholder engagement and event promotion. The role covers platform management, monitoring and evaluation of communication metrics, and coordination of communication roles in College profiling and events.

Key responsibilities

• Lead content development for the College's communication platforms, including websites, blogs and social media, and work with IT, web developers and vendors on major updates, troubleshooting and security enhancements.
• Develop and refine metrics to assess the effectiveness of communication strategies, analyse their impact and adjust strategies to improve engagement and reach.
• Prepare reports and presentations on the impact of communication efforts for stakeholders.
• Produce posts, articles, newsletters and social media updates highlighting College activities and outcomes.
• Drive internal and external initiatives to ensure brand consistency and initiate brand-building where gaps exist.
• Lead and coordinate communication roles in College profiling and events, such as showcases on international platforms, speaker series and open houses.

Required profile

• Bachelor's degree in Communications Studies, Marketing or equivalent.
• Excellent spoken and written English.
• Strong project management skills, able to handle multiple projects and tight deadlines.
• Excellent interpersonal and networking skills, and the ability to build relationships across levels.
• Ability to work with cross-functional teams and adapt to diverse audiences and cultures.

Required skills

• Proficiency in social media tools and platforms.
• Familiarity with multimedia tools such as video editing software, design tools and analytics software.