Marketing Intern, APAC

About the role

LVMH is offering a 6-month Marketing Internship within its Acqua di Parma brand, based in Singapore, covering the APAC region. The internship starts in December 2026 or January 2027 and ends in June 2027. Acqua di Parma is described as a symbol of Italian savoir-faire and refinement, known for its fragrances and lifestyle products.

Key responsibilities

• Animation calendar and trade plan: keep the animation calendar up to date, manage and update the full-year trade plan according to market changes, and analyse year-on-year trade data by line and by market
• Activity planning: help the Marketing team give feedback on activity proposals from the markets (podiums, offline activities, in-store events) and develop trade tools adapted to APAC markets, liaising with external suppliers on their production and delivery
• E-commerce and digital: provide in-store VM guidelines and feedback, develop VM display tools, coordinate with HQ on the e-commerce site, monitor e-doors on product launches, coordinate digital activities with the Area Manager, retailers and HQ, and approve online activities such as banners, social content and KOL posts
• Competition research: prepare a monthly newsletter on competitor offline and online activities, monitor competitor product positioning, conduct mystery shopping, and research industry best practice in trade marketing, new launches and promotions (Chinese sources)
• Category management: collect and consolidate category and product information, maintain category trackers, product lists and databases, and support ad-hoc category projects
• Regional team support: handle ad-hoc requests and support the team in processing quotations and invoices and updating budget expenses

Required profile

• Able to commit to a full-time internship from December 2026/January 2027 to June 2027
• Previous experience in beauty, luxury or FMCG is an advantage
• Team-spirited with an international outlook, enthusiastic about and sensitive to luxury cosmetics
• Strong understanding of brand image
• Organised, autonomous, with initiative and advanced analytical skills

Required skills

• Competent in Excel and PowerPoint
• Ability to use Chinese sources for research