SEA General Manager, Vision Care

About the role

Johnson & Johnson is seeking a Commercial BU Director for its Vision Care business in the Southeast Asia (SEA) cluster of the Asia Pacific region. The role holds end-to-end accountability for business performance, strategic direction and organizational effectiveness across SEA, covering sales, marketing, market access, professional education, clinical support, KOL engagement, competitive dynamics, and team and people management.

Key responsibilities

• Define and own revenue, market share, gross profit, operating expenses, profitability, cash generation and ROI; lead annual planning, budgeting, forecasting and performance reviews.
• Drive disciplined sales and marketing execution, including segmentation, key accounts, field force effectiveness, pricing, promotion, trade investment and demand generation.
• Build partnerships with customers, eye care professionals, key opinion leaders and channel partners, and turn customer insights into professional education, advocacy and category development.
• Shape portfolio choices and lifecycle priorities for SEA, leading launch readiness, adoption and scale-up of global and regional innovations.
• Select, govern and develop distributors, e-commerce and other strategic partners through joint business plans, scorecards and regular reviews.
• Partner with Finance, Supply Chain, Customer Service and Commercial Operations on demand planning, inventory health, working capital and business continuity.
• Champion digital platforms, analytics and AI to improve forecasts, investment decisions and field productivity.
• Lead and coach a team of more than 60 employees across SEA, building an inclusive, high-performing culture.
• Align country, cluster, APAC and global stakeholders across functions and lead governance, ethics, risk management and change leadership.

Required profile

• Bachelor's degree; MS/MBA preferred.
• Minimum 12 years of business and commercial experience (sales and marketing).
• Preferred: 5 years of business unit management experience and proven end-to-end P&L leadership.
• Proven track record in global strategic marketing (upstream) roles, Go-to-Market strategy, product launches and strategic partnerships.
• Experience leading in complex matrix organizations and driving change and transformation.

Required skills

• Strong P&L management capability.
• Digital acumen and AI fluency.
• Cross-market and cross-functional leadership.