Senior Communications Manager – Global Beauty

About the role

The Senior Communications Manager – Global Beauty will shape and execute Dyson’s worldwide beauty communications strategy from our Singapore headquarters. Reporting to the Global Head of Beauty Communications in London, you will drive storytelling across key international markets, with a focus on East and APAC regions.

Key responsibilities

• Support the development and delivery of a global beauty communications plan that highlights Dyson’s technology leadership and innovation.
• Lead communications for new product launches and maintain consistent global coverage for core product lines.
• Manage proactive and reactive press office activities, translating technical engineering concepts into culturally relevant beauty narratives and press materials.
• Leverage seasonal and cultural events such as Fashion Week, Cannes, and the Met Gala to enhance brand relevance.
• Act as the primary liaison for Eastern/APAC markets, ensuring global campaigns are adapted for local audiences.
• Identify, onboard, and manage APAC‑based ambassadors and influencers, aligning their content with global brand positioning.
• Collaborate closely with commercial, marketing, social, and product teams to deliver integrated campaigns.

Required profile

• Self‑starter with strong strategic thinking and execution capabilities.
• Proven ability to work across global, regional, and market teams, navigating multiple time zones.
• Excellent stakeholder management and collaborative skills.

Required skills