Field Marketing Manager – Asia
Chainguard · Singapore - Remote
Job description
About the role
As the Field Marketing Manager for Asia, you will drive regional growth across Southeast Asia (ASEAN) markets. You will own and execute the regional field‑marketing strategy, partnering with Regional Directors, Sales, BDRs, Partnerships, SEs and the wider APJ Marketing team to build pipeline, accelerate deal velocity and strengthen Chainguard’s market presence.
Key responsibilities
- Develop and execute integrated quarterly marketing plans for key markets such as Singapore, Indonesia, Malaysia, Thailand, the Philippines and Vietnam, aligning demand generation with sales priorities.
- Deliver a mix of field‑marketing programs including executive roundtables, hosted events, conferences, webinars and partner activations, and localise global campaigns for security leaders, platform engineers and DevOps teams.
- Partner with sales to identify and activate Tier 1 and strategic accounts, creating multi‑touch campaigns that support complex enterprise buying journeys.
- Collaborate with cloud, channel and technology partners to co‑create joint campaigns and expand regional reach through strategic alliances.
- Track pipeline contribution, engagement and ROI metrics, using insights to continuously optimise programmes and build scalable processes.
Required profile
- 6+ years of experience in field marketing, demand generation or regional marketing within B2B technology (security, cloud or developer tools preferred).
- Proven track record of developing and executing regional marketing programmes across Asian markets.
- Strong collaboration skills with sales, SDR/BDR, partnerships and cross‑functional teams to drive measurable pipeline outcomes.
- Data‑driven mindset with experience using marketing metrics, attribution and insights to guide strategy.
- Excellent communication and stakeholder‑management abilities, with a builder mentality suited to a fast‑paced, high‑growth environment.
- Based in Singapore with willingness to travel 20‑25 % across the region for events and partner engagement.
What we offer
- Flexible, remote‑first culture with monthly coworking stipend and bi‑annual destination summits.
- Equity stock options on hire and promotion, plus secondary offering opportunities.
- 100 % covered health, vision and dental insurance for you and dependents.
- Unlimited flexible time off to recharge and reset.
- 18 weeks paid parental leave for birthing parents and 12 weeks for non‑birthing parents.
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Published 1 week ago
Expires 1 month from now
22 views · 0 interested
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Chainguard
Singapore - Remote