Sales Manager - Food & Hospitality Asia

About the role

Informa Markets, a division of Informa, organises over 500 large-scale branded events in 14 specialist markets and runs year-round online platforms for exhibitors and buyers. The Sales Manager for Food & Hospitality Asia is based in the Bugis Junction Towers office and generates revenue from new customers, sourcing and closing leads with Exhibitor Marketing, entering new markets and building the sponsorship profile of the event.

Key responsibilities

• Generate assigned revenue through booth, sponsorship/advertising and fully integrated package sales to new customers, including returning ones
• Develop new business leads through relationship building, cold calling, industry events and market research
• Work with Event Directors to target new market sectors and regions, and run market analysis and opportunity assessments
• Collaborate with Exhibitor Marketing on attraction campaigns and support on-site re-booking and handover to account management
• Support retention of existing customers and account manage newly acquired customers through their first show cycle
• Liaise with the Event Director on key high-value customers and with Sales Operations on floor-plan availability
• Maintain the sales pipeline and data quality in Salesforce, enter sales contracts and customer requirements, and act as an informal mentor to Business Development Executives
• Support overdue payment collection and perform additional tasks as assigned

Required profile

• University degree or equivalent business qualification
• 5-8 years of sales experience, with at least 5 years in new business development
• Proven ability to deliver revenue targets and generate new business revenue
• Experience managing relationships with international customers and strong B2B sales background
• Ability to develop relationships at senior levels, negotiate and handle objections
• Around 40% travel required

Required skills

• Salesforce (CRM) is desirable
• MS Office
• Strong communication and interpersonal skills

What we offer

• Annual leave plus a birthday leave day and up to four weeks of remote work per year
• Volunteer days with charity match funding
• Bespoke training, mentoring and internal job mobility
• Personal benefits and company-funded private medical cover
• EAP wellbeing support and recognition programmes